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Colossal Kaiju Combat is not a single game - it is a brand that will (eventually) cover a dozen or more individual games. When we talk about “CKC” we are discussing the brand - individual games are called “releases.” Each release has its own name, preceeded by “Colossal Kaiju Combat” - to indicate that the game is part of the CKC brand. When discussing individual releases we often use speculative names such as “Kaiju Combat Godzilla” or “Kaiju Combat Ultraman” - but those are simply placeholder terms.

Each release is a stand-alone game which includes, at a minimum:

  • Unique playable Kaiju
  • Unique environments
  • Multiplayer support
  • At least 1 other game mode (single player, story, survival, etc)

By designing a brand, as opposed to a single game, we are well positioned to:

  • Release licensed monsters (Godzilla, Gamera, Ultraman, etc.) in their own games, avoiding any cross-over licensing headaches.
  • Build brand-loyalty which transcends the fan base of any particular monster franchise.
  • Let players buy only the content they want - so players save money and we can specialize each release.
  • Easily separate revenue from each release - so we can properly share profits.

Of course the most important element of our multi-release branding is the fact that the Kaiju Combat engine will support all of our content from every release in modular fashion - which means that customers who buy several Kaiju Combat games will be able to mix and match the content from those games. This has never been done in a commercial game before, so it will seem a bit unfamiliar to players. A good analogy is to consider how we play with LEGO bricks. Each individual LEGO kit is a single stand-alone product which can be enjoyed by itself. But once you have several LEGO kits you stop thinking of them as individual products, and simply treat them as a single pool of LEGO components to play with.

Some people think that Colossal Kaiju Combat releases are similar to Down-Loadable Content (“DLC”) which has become a popular feature of many console games. But Colossal Kaiju Combat releases are NOT like DLC, because DLC is tied to a specific game. You must buy that game before you can buy or use the DLC. CKC releases, on the other hand, are all stand-alone products which need not interact with one another. This is also important for the pricing, licensing, and selling of each game.

Release Pricing

The price for each Colossal Kaiju Combat release will be determined on a case-by-case basis. We plan to introduce the franchise by simultaneously launching 1 free-to-play release and 1 paid release. “Standard” releases will probably be $15 ~ $25 dollars each, but very small or very large releases might easily sell for as little as $5 or as much as $40.

Release Frequency

Initial development for Colossal Kaiju Combat will probably take 12-18 months. Once the technology and back-end are in place, we hope to make 2 or 3 releases each year, depending on how much content we build into each release.

multi-release_vision.txt · Last modified: 2015/03/16 14:48 by simon_strange